Do You Lead With Vision?

Leading anyone, but in the context of production, is about aligning your team's talents with the overall vision of the project, show, service, etc. When your team not only understands but also feels empowered by the purpose behind their work and how it fits into the bigger picture, they're more likely to stay engaged and inspired. Here are six reasons why communicating vision to your team is critical.

1. Clarity and Focus: A clear vision helps align team members' efforts toward a common goal. It cuts through distractions and focuses on what's truly important, ensuring everyone is on the same page.

2. Inspiration and Motivation: A compelling vision inspires and motivates people to work toward something bigger than themselves. It taps into their intrinsic motivations, driving them to give their best and stay committed.

3. Strategic Direction: Vision informs long-term planning and decision-making. It acts as a roadmap that shapes strategies, goals, and priorities, ensuring actions align with the organization's future objectives.

4. Cohesion and Unity: Vision creates a strong sense of belonging and purpose. When everyone understands and believes in the vision, it fosters collaboration, cooperation, and a shared sense of responsibility, making your team feel more connected and part of a unified whole.

5. Resilience: A strong vision helps teams navigate challenges and setbacks. Leaders who consistently communicate the vision enable teams to remain focused on the bigger picture, fostering resilience in difficult times.

6. Influence: Leaders with a clear and well-communicated vision build credibility and influence. People are likelier to follow a leader with a strong sense of where they are going and why.

Leading creatives in production is both an art and a science. Your role as a leader is not just to guide them toward the vision, but to shape the journey with them. It requires patience, empathy, and a deep understanding of the creative process. By fostering a culture of trust, collaboration, and flexibility, you can unlock your team's full potential and create productions that are not only technically excellent but also creatively inspiring.

What is one way you can creatively share or re-share the vision with your team in the next week to ensure everyone is on the same page?